NFL Takes a Bold Step to Claim Christmas Day for Itself: A Shift in Power Dynamics in the Sports Industry

NFL Announces Christmas Day Games for 2024 Season

The NFL has made a bold move to play on Christmas in 2024, despite it falling on a Wednesday. This decision comes after a significant increase in viewership for the NFL’s Christmas tripleheader from 2022 to 2023, reaching 28.7 million viewers. In contrast, NBA viewership on Christmas Day is declining.

NFL executive Hans Schroeder initially claimed that the league would not play on Christmas when the holiday falls on a Tuesday or Wednesday, but many were skeptical. It seems that this plan would change due to the competitive nature of the sports industry.

The decision to play on Christmas signifies a shift in power dynamics between the NFL and NBA on this holiday. The NFL is determined to claim Christmas Day as its own, leaving the NBA’s ratings in the dust. This dominance of the NFL on Christmas is evident, and it seems that this trend will continue in the years to come.

When Schroeder initially claimed that the league would not play on Christmas when the holiday falls on a Tuesday or Wednesday, many were skeptical. While that may have been the plan at first, it was inevitable that it would change with time.

It was clear that the NFL would not give up this opportunity to dominate this holiday viewing day.

The decline in NBA viewership on Christmas Day highlights how important it is for sports leagues to capitalize on holidays and other special occasions for increased ratings and revenue.

Overall, this move by the NFL shows their commitment to maximizing their reach during peak viewing times and maintaining their position as one of the most popular sports leagues in America.

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